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HIKE TO STEW
LEONARD’S AND SCORE A TOUCHDOWN
AT YOUR SUPER BOWL PARTY |
NORWALK, Conn., January 12, 2004 – After Thanksgiving, Super Bowl Sunday is the largest day for food consumption, according to the American Institute of Food Distribution. It is also the No. 1 at-home party day of the year. Whether you are a football fan, or just like watching the new commercials, everyone can agree on one thing: the food! |
| Last year’s game was the most watched
program ever with more than 138 million viewers. This year, Super Bowl
XXXVIII takes place on February 1 in Houston, TX -- only a few weeks
away. Stew Leonard’s can help tackle party planning with everything
needed for a Super Bowl super food fest. |
 “You don’t want to be fumbling
in the kitchen, so to stay off the sidelines on Super Bowl Sunday, focus
on finger foods and avoid getting too fussy or fancy,” said Chef
George Llorens, Stew Leonard’s Executive Chef. “Stew
Leonard’s
can help you gain major yardage with your guests with our freshly prepared
dips, hot and cold appetizers, party platters, pizza and three-foot grinders.” |
Since a game can last for four hours, serve food in stages. Here are Chef George’s suggestions and tips for a super, Super Bowl Sunday Menu: Pre-Game |
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| First-Half Bring out hot and hearty appetizers during the first two quarters. Ready-to-serve selections at Stew’s that can be pre-ordered from the catering department include: |
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| Half-Time Serve the main course during half-time. Stew Leonard’s catering consultants take orders by phone seven days a week between 9:00 A.M. and 6:00 P.M. and will arrange to have your orders ready to be picked up on game day -- Norwalk: 203.847.7214; Danbury: 203.790.8030; Yonkers: 914.375.4700. The catering menu can also be picked up in any Stew Leonard’s store, or viewed on the web site. Here is a sampling of main courses that will be “downed” during the game: |
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| Other popular Super Bowl Sunday entrees include Stew Leonard’s “Four Bean Vegetarian Chili” or “Chili Con Carne Texas Style” found in the Mrs. Leonard’s gourmet case (one quart for $4.49) and the oven-ready fresh pizzas that bake in 10-minutes in cheese, pepperoni, vegetable and Sante Fe Chicken. |
| Second-Half For the game winning field goal, serve up a Stew Leonard’s football cake ($13.99) or football cupcakes (six for $4.99). There are also cookie and brownie platters available. |
| The King of Beverages Beer is unquestionably the beverage of choice at Super Bowl parties. Plan on having one case of beer on hand for every four guests, as well as one to two bottles of wine and assorted water, soda and coffee. |
| “One out of every four beers we sell is Budweiser,” said Scott Hill, manager of Stew Leonard’s Norwalk Wine Shop. “Michelob Ultra is very popular for customers counting carbs, while Sam Adams and Sierra Nevada are the best-selling micro brews. A wild card is Stella Artois, which is the No. 1 selling beer in Europe and has really taken off since it became available in the U.S.” |
| Stew Leonard’s, a family-owned and operated grocery founded in 1969, has three stores in Norwalk and Danbury, Conn. and Yonkers, NY., with a fourth store planned for 2005 in East Farmingdale, N.Y. The company was named among FORTUNE magazine’s “100 Best Companies to Work for in America” for the past three consecutive years. For more information, visit Stew Leonard’s website. |
