GO GREEN AT STEW LEONARD’S AND GET FREE ICE CREAM

WHAT:
April is Earth Month and to encourage consumers to think green and take small steps towards protecting the environment, Stew Leonard's is rewarding customers who use reusable bags when they shop. On Wednesday, April 30th, customers who shop Stew Leonard's and use at least one reusable bag to pack their grocery items will receive a free ice cream with their purchase. Stew Leonard's offers its own reusable bags near cash registers, but is happy to reward customers using reusable bags from ANY store or brand. In addition, fun fact sheets will be posted at all cash registers to educate consumers about why reusable bags are a better environmental choice to both plastic and paper bags.

WHO
Stew Leonard's of Norwalk, Danbury and Newington, Connecticut and Yonkers, New York will participate in the Earth Month program, giving away one free ice cream to any customer using at least one reusable bag with their purchase. Customers using a reusable bag will have their receipts specially marked, which they can take to the ice cream counter to receive their free ice cream.

The program is being implemented to encourage consumers to think green year-round and continue using reusable bags long after Earth Month has come and gone.

WHEN:
Customers with reusable bags are entitled to receive a free ice cream cone or cup when shopping the store on Wednesday, April 30th. The free ice cream must be redeemed that day.

WHERE
All Stew Leonard's store locations

• Norwalk store: 100 Westport Avenue, Norwalk, CT 06851
  Customer questions call: 203.847.7213
• Danbury store: 99 Federal Road, Danbury, CT 06811
  Customer questions call: 203.790.8030
• Newington store: 3475 Berlin Turnpike, Newington, CT 06111
  Customer questions call: 860.760.8100
• Yonkers store: 1 Stew Leonard Drive, Yonkers, NY 10710
  Customer questions call: 914.375.4700

CONTACT: Rachel Begun, 203.750.6141, rbegun@stewleonards.com